Are You Part of the AI
Conversation?
Are You Part of the AI
Conversation?
Are You Part of the AI
Conversation?

Understand the signals that shape your brand’s AI footprint,
and stay ahead of the competition.

Understand the signals that shape your brand’s AI footprint,
and stay ahead of the competition.

As Featured In

Platform

The All-in-One AI platform

LLMs are changing how brands are discovered and recommended. Our modular platform helps you monitor perception, improve visibility, optimize assets, and activate insights - all in one place.

Platform

The All-in-One AI platform

LLMs are changing how brands are discovered and recommended. Our modular platform helps you monitor perception, improve visibility, optimize assets, and activate insights - all in one place.

Brand Perception

Understand How AI Sees Your Brand - and Why It Matters

Discover how the most powerful LLMs (ChatGPT, Gemini, Claude...) describe your brand, products, and messaging compared to competitors. Share of Model™ reveals the sentiment, attributes, and associations that shape AI-driven brand perception - so you can align your positioning with what truly resonates in today's agentic web.

Cross-LLM perception analysis

Competitor benchmarking

Sentiment tracking over time

Brand attribute mapping

Persona Insight Clustering

Feature Image
Feature Image

Search Visibility

Win the Battle for Generative Search

Your brand needs to be more than just searchable - it must be the AI’s answer. As search evolves beyond ten blue links into AI-generated answers, traditional SEO is no longer enough. Share of Model™ helps you adapt by tracking how your brand appears across Google AI Overviews, Perplexity, and other generative engines. Identify citation sources, key queries, and missed opportunities to optimize your presence across the new hybrid search ecosystem.

AI Visibility Score

Brand Mention Ranking

Citation source analysis

Topic & Query Generation

Content gap analysis

Asset Evaluation

AI-Proof Your Creative Assets

Test how your creatives (text, images, videos) perform in front of LLMs before they go live. Our engine scores, compares, and recommends optimizations to boost performance in both human and AI contexts - ensuring your assets drive visibility and impact across every touchpoint.

Multimodal asset testing

AI Performance Scoring

Creative Diagnostics

Optimization recommendations

A/B testing with AI models

Feature Image
Feature Image

Activation

Turn LLM Insights Into Campaigns That Perform

Don't just monitor - activate. Share of Model™ connects directly with your media and creative tools to turn AI-powered insights into real-time activations. Generate creative briefs, optimize paid campaigns, and measure impact - automatically.

Pencil integration for creative optimization

Google Ads campaign enhancement

Automated brief generation

Performance Continuous Feedback

From consumer goods to services and retail, Share of Model™ drives measurable business outcomes.

From consumer goods to services and retail, Share of Model™ drives measurable business outcomes.

From consumer goods to services and retail, Share of Model™ drives measurable business outcomes.

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0

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Likelihood to Recommend (LTR)

Achieved in the CPG sector after optimizing ecommerce image assets based on Share of Model™ insights.

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90

Likelihood to Recommend (LTR)

Achieved in the CPG sector after optimizing ecommerce image assets based on Share of Model™ insights.

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90

Likelihood to Recommend (LTR)

Achieved in the CPG sector after optimizing ecommerce image assets based on Share of Model™ insights.

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0

%

Cost per Acquisition (CPA)

Services brand reduced CPAs by over half by pairing Share of Model™ insights with Google Broad Match campaigns.

%

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55

Cost per Acquisition (CPA)

Services brand reduced CPAs by over half by pairing Share of Model™ insights with Google Broad Match campaigns.

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55

Cost per Acquisition (CPA)

Services brand reduced CPAs by over half by pairing Share of Model™ insights with Google Broad Match campaigns.

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0

%

Conversion Rate

Retail client improved PMax campaign performance significantly by aligning with AI-driven visibility signals.

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69

Conversion Rate

Retail client improved PMax campaign performance significantly by aligning with AI-driven visibility signals.

%

+

69

Conversion Rate

Retail client improved PMax campaign performance significantly by aligning with AI-driven visibility signals.

Benefits

Value That Adapts to Your Role

With dedicated value for brand, marketing, and SEO professionals, Share of Model™ bridges silos and turns AI insights into cross-team collaboration and performance.

Benefits

Value That Adapts to Your Role

With dedicated value for brand, marketing, and SEO professionals, Share of Model™ bridges silos and turns AI insights into cross-team collaboration and performance.

Brand Managers

Marketing Teams

SEO Experts

Understand AI-Driven Brand Perception

See how LLMs describe your brand, products, and values—across multiple AI platforms.

Get Strategic Messaging Briefs

Use insights to align storytelling, PR narratives, and brand campaigns with real-world perception.

Benchmark Your Brand vs Competitors

Compare key brand attributes and identify where your positioning needs to evolve.

Clarify Your Strengths to Leadership

Build compelling internal reports with visual proof of brand leadership in your category.

Track Reputation Shifts in Real Time

Monitor sentiment evolution, tone, and key associations across time and models.

De-risk Brand Crises Before They Scale

Identify reputation risks early across AI environments before they spread to media or consumers.

Brand Managers

Marketing Teams

SEO Experts

Understand AI-Driven Brand Perception

See how LLMs describe your brand, products, and values—across multiple AI platforms.

Get Strategic Messaging Briefs

Use insights to align storytelling, PR narratives, and brand campaigns with real-world perception.

Benchmark Your Brand vs Competitors

Compare key brand attributes and identify where your positioning needs to evolve.

Clarify Your Strengths to Leadership

Build compelling internal reports with visual proof of brand leadership in your category.

Track Reputation Shifts in Real Time

Monitor sentiment evolution, tone, and key associations across time and models.

De-risk Brand Crises Before They Scale

Identify reputation risks early across AI environments before they spread to media or consumers.

Level Up

Why Share of Model™ Goes Beyond Monitoring

Most tools give you dashboards. We give you direction.

Level Up

Why Share of Model™ Goes Beyond Monitoring

Most tools give you dashboards. We give you direction.

Competitors

Competitors

Competitors

Monitoring & Analytics

Monitoring & Analytics

Self-service only

Self-service only

Limited integrations

Limited integrations

Manual implementation

Manual implementation

Standard dashboards

Standard dashboards

Separate tools & fragmented view

Separate tools & fragmented view

No insight on creative performance

No insight on creative performance

No granularity by persona

No granularity by persona

Strategy-to-action gap

Strategy-to-action gap

Transformation & Action

Transformation & Action

Dedicated consultants

Dedicated consultants

Pencil, Google Ads, etc.

Pencil, Google Ads, etc.

AI agents & workflows

AI agents & workflows

Tailored insights

Tailored insights

Unified visibility on Search + GenAI

Unified visibility on Search + GenAI

Pre-flight testing for AI impact

Pre-flight testing for AI impact

Perception mapped by audience type

Perception mapped by audience type

Activate directly via briefs & media

Activate directly via briefs & media

Integrations

Connect your marketing stack to turn insights into action.

Share of Model™ seamlessly integrates with your existing tools to help you activate strategies faster. Our integrations make it easy to translate AI-driven insights into measurable results.

Integrations

Connect your marketing stack to turn insights into action.

Share of Model™ seamlessly integrates with your existing tools to help you activate strategies faster. Our integrations make it easy to translate AI-driven insights into measurable results.

Integrations

Connect your marketing stack to turn insights into action.

Share of Model™ seamlessly integrates with your existing tools to help you activate strategies faster. Our integrations make it easy to translate AI-driven insights into measurable results.

Pencil

GenAI Ad Creative Platform

Generate high-performing ads and creative variations directly from Share of Model™ insights. Align your creative strategy with the exact brand attributes and messaging that resonate across AI-driven channels.

Pencil

GenAI Ad Creative Platform

Generate high-performing ads and creative variations directly from Share of Model™ insights. Align your creative strategy with the exact brand attributes and messaging that resonate across AI-driven channels.

Pencil

GenAI Ad Creative Platform

Generate high-performing ads and creative variations directly from Share of Model™ insights. Align your creative strategy with the exact brand attributes and messaging that resonate across AI-driven channels.

Google Ads

Paid Media Activation

Instantly apply recommended search themes and brand insights to fuel your Performance Max campaigns. Improve targeting, reduce wasted spend, and increase conversion value with AI-validated signals.

Google Ads

Paid Media Activation

Instantly apply recommended search themes and brand insights to fuel your Performance Max campaigns. Improve targeting, reduce wasted spend, and increase conversion value with AI-validated signals.

Google Ads

Paid Media Activation

Instantly apply recommended search themes and brand insights to fuel your Performance Max campaigns. Improve targeting, reduce wasted spend, and increase conversion value with AI-validated signals.

Looker Studio

Custom Reporting & Visualization

Seamlessly visualize Share of Model™ data alongside other business KPIs in Looker Studio. Build executive-ready dashboards to track AI visibility, brand perception, and campaign activation metrics in one place.

Looker Studio

Custom Reporting & Visualization

Seamlessly visualize Share of Model™ data alongside other business KPIs in Looker Studio. Build executive-ready dashboards to track AI visibility, brand perception, and campaign activation metrics in one place.

Looker Studio

Custom Reporting & Visualization

Seamlessly visualize Share of Model™ data alongside other business KPIs in Looker Studio. Build executive-ready dashboards to track AI visibility, brand perception, and campaign activation metrics in one place.

Google Analytics

Measurement & Attribution

Connect your Share of Model™ insights to your GA dashboards to measure how perception and visibility shifts correlate with traffic, engagement, and conversions.

Google Analytics

Measurement & Attribution

Connect your Share of Model™ insights to your GA dashboards to measure how perception and visibility shifts correlate with traffic, engagement, and conversions.

Google Analytics

Measurement & Attribution

Connect your Share of Model™ insights to your GA dashboards to measure how perception and visibility shifts correlate with traffic, engagement, and conversions.

More integrations coming soon. Want to suggest one?

Frequently Asked Questions

Wondering About Something?

Let’s Clear Things Up! Get clarity on how Share of Model™ works, what makes us different, and how you can make the most of our platform.

Frequently Asked Questions

Wondering About Something?

Let’s Clear Things Up! Get clarity on how Share of Model™ works, what makes us different, and how you can make the most of our platform.

Who is Share of Model™ for?

We serve Brand Managers wanting to monitor perception, Marketing Teams looking to activate insights into campaigns, SEO experts adapting to Generative Engine Optimization (GEO), Growth and Acquisition teams seeking new demand signals, Content and Copy Strategists optimizing messaging for AI and humans, PR and Communications professionals managing reputation in AI-driven channels, and anyone needing to align brand visibility with how AI shapes recommendations.

Which AI models do you monitor?

We continuously track and analyze brand mentions and perceptions across the latest versions of leading Large Language Models such as ChatGPT, Claude, Gemini, Perplexity, LLama, and Deepseek. We also analyze Google’s AI mode and monitor AI Overview blocks that appear within traditional Google and Bing search results for certain queries. Additionally, our Search module captures classic rankings on Google and Bing, giving you a complete view of your brand’s visibility across both traditional search and generative AI environments.

What can I actually do with the insights?

You can spot reputation gaps, discover underused themes for paid campaigns, generate creative briefs, optimize assets (text, image, video), improve SEO strategies, and track changes over time. All designed to help you own the answer in AI-driven environments.

What kind of support do you provide?

Depending on your plan, you'll have access to onboarding sessions, dedicated strategic support, custom training, and ongoing guidance to make sure you get full value from the platform.

Who is Share of Model™ for?

We serve Brand Managers wanting to monitor perception, Marketing Teams looking to activate insights into campaigns, SEO experts adapting to Generative Engine Optimization (GEO), Growth and Acquisition teams seeking new demand signals, Content and Copy Strategists optimizing messaging for AI and humans, PR and Communications professionals managing reputation in AI-driven channels, and anyone needing to align brand visibility with how AI shapes recommendations.

Which AI models do you monitor?

We continuously track and analyze brand mentions and perceptions across the latest versions of leading Large Language Models such as ChatGPT, Claude, Gemini, Perplexity, LLama, and Deepseek. We also analyze Google’s AI mode and monitor AI Overview blocks that appear within traditional Google and Bing search results for certain queries. Additionally, our Search module captures classic rankings on Google and Bing, giving you a complete view of your brand’s visibility across both traditional search and generative AI environments.

What can I actually do with the insights?

You can spot reputation gaps, discover underused themes for paid campaigns, generate creative briefs, optimize assets (text, image, video), improve SEO strategies, and track changes over time. All designed to help you own the answer in AI-driven environments.

What kind of support do you provide?

Depending on your plan, you'll have access to onboarding sessions, dedicated strategic support, custom training, and ongoing guidance to make sure you get full value from the platform.