Platform
Activation
Use AI-powered insights from Share of Model™ to fuel campaigns and content that actually perform. Activation helps you generate briefs, optimize messaging, and seamlessly launch campaigns based on real brand perception and search visibility data.
Platform
Activation
Use AI-powered insights from Share of Model™ to fuel campaigns and content that actually perform. Activation helps you generate briefs, optimize messaging, and seamlessly launch campaigns based on real brand perception and search visibility data.
Platform
Activation
Use AI-powered insights from Share of Model™ to fuel campaigns and content that actually perform. Activation helps you generate briefs, optimize messaging, and seamlessly launch campaigns based on real brand perception and search visibility data.
How It Works
How Activation Works
Activation turns the insights gathered from Brand Perception, Search Visibility, and Asset Evaluation into concrete, actionable strategies for your marketing, creative, and media teams.
How It Works
How Activation Works
Activation turns the insights gathered from Brand Perception, Search Visibility, and Asset Evaluation into concrete, actionable strategies for your marketing, creative, and media teams.
STEP 1
STEP 2
STEP 3
01. Generate
Generate Data-Driven Briefs & Recommendations
Leverage insights on brand perception, search visibility, and asset performance to automatically generate creative briefs, messaging recommendations, and campaign strategies aligned with real customer expectations.
STEP 1
STEP 2
STEP 3
01. Generate
Generate Data-Driven Briefs & Recommendations
Leverage insights on brand perception, search visibility, and asset performance to automatically generate creative briefs, messaging recommendations, and campaign strategies aligned with real customer expectations.
Top Features
Features to Turn Insight Into Action
Everything you need to transform AI-driven brand and search insights into campaigns that perform.
Top Features
Features to Turn Insight Into Action
Everything you need to transform AI-driven brand and search insights into campaigns that perform.
AI-Powered Brief Generation
Create detailed creative briefs directly from brand perception and search insights.
AI-Powered Brief Generation
Create detailed creative briefs directly from brand perception and search insights.
AI-Powered Brief Generation
Create detailed creative briefs directly from brand perception and search insights.
Messaging Recommendations
Get ready-to-use, on-brand messaging tailored to real AI-driven insights.
Messaging Recommendations
Get ready-to-use, on-brand messaging tailored to real AI-driven insights.
Messaging Recommendations
Get ready-to-use, on-brand messaging tailored to real AI-driven insights.
Campaign Strategy Suggestions
Transform insights into clear, data-backed campaign recommendations.
Campaign Strategy Suggestions
Transform insights into clear, data-backed campaign recommendations.
Campaign Strategy Suggestions
Transform insights into clear, data-backed campaign recommendations.
Tool Integrations
Connect with Pencil, Google Ads, and your creative production stack.
Tool Integrations
Connect with Pencil, Google Ads, and your creative production stack.
Tool Integrations
Connect with Pencil, Google Ads, and your creative production stack.
One-Click Activation
Seamlessly push briefs and recommendations into production workflows.
One-Click Activation
Seamlessly push briefs and recommendations into production workflows.
One-Click Activation
Seamlessly push briefs and recommendations into production workflows.
Continuous Optimization
Refine campaigns over time with updated AI perception and search data.
Continuous Optimization
Refine campaigns over time with updated AI perception and search data.
Continuous Optimization
Refine campaigns over time with updated AI perception and search data.
Frequently Asked Questions
Need a Bit More Info?
Find answers about how Activation turns your insights into effective, data-driven campaigns.
Frequently Asked Questions
Need a Bit More Info?
Find answers about how Activation turns your insights into effective, data-driven campaigns.
Frequently Asked Questions
Need a Bit More Info?
Find answers about how Activation turns your insights into effective, data-driven campaigns.
What is Activation in Share of Model™?
It’s the module that turns insights from other modules into ready-to-use briefs, messaging, and campaigns.
How does it use the other modules?
Activation relies on Brand Perception, Search Visibility, and Asset Evaluation to provide precise, data-backed recommendations.
Which tools can I integrate with?
Pencil for creative production, Google Ads for media buying, and other marketing stack elements. Discuss with the team if you need a specific integration.
Can I customize the briefs?
Yes. All generated briefs and recommendations are editable and exportable.
How often is data refreshed?
Continuously, with updated AI perception and search data feeding new recommendations.
What is Activation in Share of Model™?
It’s the module that turns insights from other modules into ready-to-use briefs, messaging, and campaigns.
How does it use the other modules?
Activation relies on Brand Perception, Search Visibility, and Asset Evaluation to provide precise, data-backed recommendations.
Which tools can I integrate with?
Pencil for creative production, Google Ads for media buying, and other marketing stack elements. Discuss with the team if you need a specific integration.
Can I customize the briefs?
Yes. All generated briefs and recommendations are editable and exportable.
How often is data refreshed?
Continuously, with updated AI perception and search data feeding new recommendations.
What is Activation in Share of Model™?
It’s the module that turns insights from other modules into ready-to-use briefs, messaging, and campaigns.
How does it use the other modules?
Activation relies on Brand Perception, Search Visibility, and Asset Evaluation to provide precise, data-backed recommendations.
Which tools can I integrate with?
Pencil for creative production, Google Ads for media buying, and other marketing stack elements. Discuss with the team if you need a specific integration.
Can I customize the briefs?
Yes. All generated briefs and recommendations are editable and exportable.
How often is data refreshed?
Continuously, with updated AI perception and search data feeding new recommendations.